Shelf Reset — Beverage Category
Rebuilt a 2.4m beverage bay after competitor encroachment. Restored contiguous brand block and refreshed shelf talkers timed to a festive promo.
Facing share recovered across eight stores within one execution wave.
Programs
A look at shelf visibility work we have shaped with brand and trade teams — resets, pilots, kits, and launch weeks grounded in real fixtures.
Rebuilt a 2.4m beverage bay after competitor encroachment. Restored contiguous brand block and refreshed shelf talkers timed to a festive promo.
Facing share recovered across eight stores within one execution wave.
Designed a planogram that survived night restocking, with a one-page reset guide for store staff and a pilot photo loop.
Pilot store kept layout integrity through a full week of replenishment.
Fixture-aware wobbler and header kit sized for shallow snack shelves, packed by store type to cut unused pieces.
Install completion reported across the agreed store list in the first week.
Compressed audit, POS placement, and mid-week checks for a new SKU launch without theatrical scarcity claims.
End-of-sprint scorecard shared with sales and brand teams for the next wave.
Share your category, retailer list, and timing. We will recommend an audit, planogram, or execution wave — or a mix that fits the calendar.
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